Lloyd runs a specialist event organization with global experience. Massive Management creates new age events and entertainment platforms designed to drive strategic brand communication objectives in unique and refreshing environments. Lloyd is a co owner of the PSA partnered DSTV Delicious International Food and Music Festival and through many years of experience, his international management and his core team have a proven track record in meeting and exceeding the highest expectations and challenges in this field.
Massive Management delivers contemporary, world-class, brand-focused communication platforms and event concepts that meet the most stringent quality requirements.
These platforms are built around brands and brand objectives but are presented as consumer facing entertainment led platforms. Massive has been responsible for some of the biggest and high profile events in South Africa and has managed events and marketing platforms as far afield as China, USA, London and Ibiza.